While pursuing my public relations degree, I declared a coursework emphasis in financial communications and investor relations. Through this work, I have equipped myself with the skills to translate complex financial information into clear, strategic messaging. Please note that all company depictions are entirely fictitious and for educational purposes only.
Financial Communications, PR and Investor Relations Writing
Q4 Earnings Release
A quarterly earnings release for Sunshine Products — a fictional company — showcasing key financial metrics, year-over-year performance and outlook commentary.
Sunlight Merger Press Release
Announces the merger of Sunshine Products and Moonlight Enterprises to form Sunlight, with key details on the financial agreement and strategic rationale for stakeholders and the investment community.
Earnings Call Script — Q4
An investor call script presenting Sunshine’s Q4 performance, featuring fictional leadership commentary and an introduction from the investor relations director.
AI Media Pitch
A strategic pitch to a reporter with an AI-focused beat, highlighting Sunshine’s use of artificial intelligence.
Letter to Shareholders
A reflective letter from the CEO of Sunshine Products, addressing the year’s challenges and growth while looking to the future.
Management Change Release — New CEO
A leadership announcement following the merger, introducing the CEO of the newly-created Sunlight company and reinforcing strategic direction for internal audiences and the financial community.
Executive Resignation Release
‘Bad news’ press release communicating CEO and CIO departures amid infrastructure delays.
Social Media Messaging
Sample content designed for Sunshine Products and Sunlight’s social channels to communicate major leadership and structural updates post-merger to internal and external audiences.